* Originally published by Bunker Projects. Written by Kira Bell, edited by Harrison Kinnane Smith and Anna Mirzayan *
Through the creation of a phonetic language, we have effectively unstuck our signifiers from the physical reality they represent, allowing (or perhaps forcing) us to construct difference through semantic and aesthetic means. This construction of difference allows a perceptual separation of our cognitive processes from our physical ones, framing the body as a sort of material, an object whose agency is dependent on the will of our minds. If we define technology as the use of external materials to carry out our desires, humans are, and have always been in the Harawayan1 sense, cyborgian.
Acceptance of our multifaceted, cyborgian nature may aid in explaining how we came to be both responsible for, and subject to, extensively imbalanced institutional power structures. To better understand the psychological effects and societal implications of humans’ coevolution with technology, this series of essays will outline the relationships between the material, ontological, and moral structures that govern human consciousness by exploring the ways in which technological advancements and social institutions have allowed information to be leveraged as a tool of power. Through an allegorical examination of how our values, psyches, bodies, and avenues of communication have dictated the ways information is designated, represented, disseminated, and perceived, we can begin to reverse-engineer these systems to construct alternatives that better account for our ineluctable physicality, emotionality, and environment.
Figure 1.
Figure 2.
Our relative conception of reality is rooted in our relationship to sensory information. When what is is dependent on what is understood, matter uncoded by a familiar taxonomy exists illegibly, as a vacuum. The infinite complexity of what is observable is limited to a taxonomy fixed by our ability to observe. Our brains parse information into more manageable patterns, because the infinite is certifiably unknowable4. When a brain is presented with information it cannot comprehend, or a pattern it cannot complete, it makes a patch by stitching together available information based on patterns it has already observed in a process known as abstraction5. Consequently, these patches are subject to bias based on the experience of that brain. Though they are small, they become compounded through iteration, creating an experience of reality more synthetic than informatic.
Because the simplification and categorization of information is vital to understanding, it is also necessary for communication. These processes of reduction mean that human understanding is also tangled in a dense network of abstractions. The boundary between signifiers and what they represent is slippery at best, making it difficult to construct a shared reality without confusion. The perceived danger of this type of confusion repeatedly manifests in Adolph Loos’ “Ornament and Crime” as a strangely gendered vilification of ornament, in the Quran a condemnation of representational pictures of prophets, and even in the ten commandments: “thou shalt not bear false witness.” Though the basis of these arguments is reasonable (lying is bad because it confuses people), the conflation of decoration and ornament with manipulation implies the existence of some imaginary form of communication that is universally a-aesthetic and objective. Like any effort towards universal design, what they are really saying is “all uses of ornament and style are manipulative, except for mine.” The irony of these critiques is that stylistic and semantic biases are the foundation of our understanding. Other theorists, Nietzsche6, and later Derrida7 and McLuhan8, propose that this collective confusion is actually embedded into all phonetic language and perhaps translation altogether. A concept which Barthes9 and Farouki10 extend to photographic and video representation. Each of these critiques of representation seem to encircle the same obstacle, a sequence of behavior that I am calling the patch.
Figure 3. A patchwork quilt made by the Gees Bends Quiltmaking Collective, which creates quilts from found or repurposed material.
Figure 4. The same image of the Gees Bend quilt edited in photoshop with a tool called patch, which hides imperfections of an image by patching it with visual data from other parts of the existing image. Both images are examples of composite creation, the first grounded with physical material limitations and the second synthesized from sensory (photographic) data.
These synthetic “patches” are better known as affect.
Figure 6. Timeline depicting the relationship of communications technology and cultural movements.
Beginning in the Enlightenment era, science and the ability to mass print coincided as the study of statistics. Because Western values are prominently based in Christian morality that encourages a binary understanding of good and evil, the use of empirical data can be leveraged for biological control, validating racist and sexist theories from phrenology to I.Q.-based eugenics. Not only is the use of data easily made violent, its collection can cause violence as well. Our linguistic attachment to numerical certainty works against the best interest of our species. Giorgio Agamben cites the anti-terrorist hysteria in the United States after 9/11 as the nexus of our current era in which inflammation and public unrest is the standard — a reality that allowed, in turn, an expansion in the collection and use of data in the name of security. The ideological precursor to this phenomenon resides in ancient history, as humans have consistently used mortal fear as a disciplinary tool (re: eternal damnation). The degree to which we are affected by this attempt to control us depends on the speed and direction of information we consume. Our accelerated ability to produce and consume information makes the origin and intent of its creator more and more opaque. Since the beginning of the 24-hr news cycle, media has infiltrated our experience both in and outside the home; information envelops us like an aspic, simultaneously transparent and grotesque. This is what Agamben calls the “depoliticization of citizenship.” “Video-recorded place is no longer an agora and becomes a hybrid of public and private, a zone of indifference between the prison and the forum.” In claiming the end of politics, he means that the term politics is inadequate in describing our current state of affairs because it evokes a purely public space that no longer exists.
Figure 7. Chernoff faces, an information visualization method for representing multivariate data in the shape of a human face.
Dataism (the contemporary descendant of statistics) relies on information collected via mechanisms of digital surveillance that are frequently unknown to the user. Following the creation of social media, the zone Agamben previously described “between the prison and the forum” is extended to all of cyberspace. It now exists on your home computer and the cell phone in your pocket. Because these items act as most peoples’ primary interface to the outside world, the dissolution of privacy and publicity becomes projected onto our notion of self. Social media’s promise to grant us the power to represent ourselves in the almost full complexity of our form (ie. visually, intellectually, emotionally, and aspirationally) has made us complicit in upholding the same monopolized platforms that profit off our personal information, creating a sort of ouroboros of consumption. But that’s nothing new, corporations use the rhetoric of free market capitalism to do this with environmental issues, workers rights, and income inequality. In the neolibral era, it is your responsibility as an individual to be happy, successful, and make the world a better place, and your fault if you can’t, despite the varying degrees to which corporations and governments make that impossible. Unlike the demanding nature of disciplinary control under a clear authority, neoliberalism is much gentler, presenting you with “opportunities” to solve your own problems while secretly priming you to feel responsible for your own debasement.
Exponential leaps in the capabilities of communications technology have significantly diminished the spatial and chronological constraints of human interaction. It has become commonplace to receive multiple streams of data from multiple sources at once without differentiation. This allows the online subject to exist far beyond the limited capacity of the physical one it signifies, making it much more vulnerable to the assumptions of value and validity online platforms rely on. As subjecthood becomes increasingly fractalized and manufactured, there is an opportunity to extend Marx’s condemnation of private property (of inhabitable spaces and material objects) to the original site of ownership: the conception of self. Though this transition toward a deterritorialized subjecthood appears benign or even beneficial, the vehicle of its arrival bears with it new and more insidious avenues for codification and exploitation.
Figure 8. Depiction of the data points the AI in Trevor Paglen’s work uses to understand faces.
Though the modes of oppressive power may take on different forms (biopower in the time of statistics, psychopower in the time of dataism, and now aesthetic power in the neoliberal era) they each use information as material. To reorient our imbalanced relationship to information, we must begin to disentangle language and power from our positions as subjects, and look at the ways information is perceived, processed, and transmitted by entities deemed objects rather than subjects. Examples of representative models that extend our notion of agency to entities traditionally overlooked can be found in works of political theory, science fiction, and art. This sentiment is echoed in Bruno Latour’s actor-network theory which uses actants”20 in place of subjects and objects, allowing for an agency to be carried out in either direction through their connections. In Jane Bennet’s Vibrant Matter, she uses the concept of holobioncy, a body understood as both an ecosystem and an individual, to expand our notion of the individual through biology. Octavia Butler’s Afro-futurist science fiction promotes an empathetic understanding of liminal positionality, exploring characters whose genders, physical forms, and positions of power are fluid. Artists do this reframing of relationships (be they microscopic, technological, mineral, or corporeal) all the time through considerate reconfigurations of the way they are represented. The work of Anicka Yi21 and Pierre Huyghe22 respectively use multiple applications of sensorial stimuli at once to explore the parallelity of complex systems, drawing novel connections between our own biological processes and the technological and ecological ones we inhabit. Yi uses smell particularly because it is the least describable, prompting the viewer (or sensor) to interpret the sense signal more emotionally without the biases of linguistic intervention. Huyghe’s show UUmwelt presented animations of human brain activity recorded by an fMRI scanner and fed through an artificial neural network, resulting in amorphous assemblages of a simultaneously human and AI process of image interpretation. Both artists create systems in which the biological and technological are literally interconnected, complicating the not only positions of agency and authorship between the artist and the work (in the tradition of systems aesthetics, Hans Haacke etc.), but the dynamics of control between the work’s constituent parts (forming the more contemporary genre of speculative aesthetics).
Figure 9. Image from Pierre Huyghe’s work in the 2018 show UUmwelt.
Figure 10. Gmork from the movie Neverending Story.
Through semantic and aesthetic manipulation, the implementation of oppressive power becomes increasingly invisible.
Figure 11. Diagram of how the meaning of language dissipates and distorts over time.
Historically, shifts in power are cyclical. When power becomes concentrated vertically (e.g. vertical integration, dictatorship, monopolies), it is only a matter of time before it is re-distributed horizontally (e.g. community organizing, unionization, democracy). A closer look at biological evolution tells us not only that the shape of this transformation is typical but also alludes to a potentially more unsettling conclusion: shifts toward total individuation, or the total dissolution of boundaries, always happen just before a major reclassification (fig. 11). These swells of creative expansion followed by revolutionary decomposition and destruction are characteristic of all patterns of evolution. This superstructure of interaction is the nature of living systems. If we stretch our spatial comprehension of evolutionary relationships to include ones that are not *tangibly* physical, we can apply this logic to understand the commodification of information and its use as a tool of power. Because value is a construct whose only attachments are with our semantic and aesthetic vocabulary, attempts at reorienting the distribution of value take place in arenas of the virtual, linguistic, and symbolic. Microcosms of redistribution appear repeatedly all around us. Social media epitomizes this, wherein we move from text-only media like email; to text and image (Facebook); to primarily image (Instagram); to purely symbols (emojis, emoticons, and memes). The less attached our representative modes are to information, the more cultural context is required to decipher them, and notably, the easier they are to misunderstand.
The social ontology of the internet was formed by an emphasis on individualism through customization — as Myspace, Tumblr, Instagram, and TikTok encourage us to customize the way we are perceived online, the sheer saturation of users trying to project their own individuality has created a hyper-specific lexicon of minor aesthetic variations. Because a larger fraction of our communication takes place over the internet, these systems of categorization have seeped into our identity markers IRL. Privileging context over substance, this ontology requires a literacy based in pop cultural interrelation. If you’ve ever been to Brooklyn, a DIY show, or walked past an art school in the past 6-8 years, you’ve likely noticed an influx of people wearing nascar shirts, Realtree camouflage, baggy track pants, or having mullets, despite the wearers’ lack of interest in actually watching nascar, going hunting, running track, or playing a certain type of music in the 80’s. It seems largely that people perform this kind of mimesis because they have little or no attachment to the cultural practices associated with those aesthetics; they are doing so because they are trying to be cheeky. Yet, these acts only appear subversive when they threaten to contradict our proprietary associations of value.
The growing separation between value and its signifiers in popular culture appears in early stages as a joke. The humor in connecting entities of drastically different social implications, despite serving similar functions, is uncomfortable and unexpected, two qualities that make things funny. This tension is based in our attachment to cultural signifiers as a means of forming identity. What is considered ironic is dependent on the implicit values of the populace (and those are rapidly changing), so resistance to recodifying our signifiers is totally situational. Recently, cultural producers have opted toward aesthetics previously deemed pedestrian by romanticizing markers of the mundane — Crocs and fast food logos on the runway, street guard vests on every hypebeast in 2018, tiny houses, trust punks, ‘naive’ painting style, scratcher tattoos, noise music, etc. — in a performative refusal of traditional capitalist conceptions of value. But this endeavor at subversion is undermined by the fact that it exists on the heels of much more contentious patterns of appropriation.
Aesthetic associations tend to mirror cycles of power distribution because historically appropriation is carried out from positions of power: white European artists took painting styles from indginous sensibilities just like big fashion brands took streetwear aesthetics from black designers in Harlem. The inverse happens as well, high end designer wear is counterfeited and customized by its new broader audience. The accessibility of knock offs and second hand items allow those outside the formal canon of fashion to reimagine mainstream stylings in creative and novel ways. These new models often end up being co-opted by the same high end designers to inform trends of the future. The cycle of cultural production is both generative and self-destructive, because there is a fundamental distinction between the ways appropriation is bound to ownership in these two circumstances. Intellectual property can be monetized, so when the wealthy take ideas from the poor they are effectively seizing the means of production from those who had little capital in the first place. When those with little means reinterpret the standards that the wealthy have thrust upon them, they are reclaiming what would be, in a more egalitarian economy, their right to create. However, the speed at which these standards are established, disseminated, and appropriated has accelerated to the rate of invisibility, making them nearly impossible to trace back to their original creators.
Figure 11. This meme demonstrates how fringe ideas at far opposite end of a spectrum eventually blend together or mirror each other, more united by their distrust of the center than they are in conflict with one another.
Though our signifiers are quickly becoming more contextually nuanced and specified, our understanding seems to be evolving at a slower pace. We’ve used the rhetoric of aestheticization to reinforce outdated structures of social organization and exploitation without upsetting contemporary audiences (think queer-coded corporate advertizing, Instagram infographics about reaching your full potential through “hustling”). Even positively motivated efforts to dismantle disproportionate power relations like the Me Too movement run this risk — cancel culture bears a resemblance to the beheading of heretics in the middle ages. Companies intentionally mime the language and style of social justice PSAs because they understand the associative properties of coded aesthetics. Though mimesis is a natural and common result of mutation, cultural production emulates form in service of association, whereas biological evolution emulates form in service of function. For example: a person can wear a Realtree jumpsuit and no one (except maybe boomers) will assume they are actually trying to blend into the woods, whereas the Helicodiceros Muscivorus (or Pig Butt Arum) has evolved to look like a pig’s butt in order to attract flies for pollination, which appears to us as funny because we associate butts and flowers with very different things (fig. 12).
Figure 12. A meme highlighting the formal mimesis between Labradoodles and fried chicken (left). No parralels exist between the ways each object functions. In contrast, the Pig Butt Arum has evolved to mimic pigs’ butts in order to perform the function of attracting flies for polination (right).
In spite of the growing disconnect between reality and representation, we’ve held onto the expectation that certain aesthetics are attached certain values. That expectation presupposes that each attempt at altering aesthetic standards is an attempt at altering systems of value. It feels silly or shallow to be attached to style so deeply, but it doesn’t feel so silly to be attached to morals, philosophies, values, or whatever you choose to call your personal framework of beliefs. We are emotionally invested in the aesthetics we choose to align ourselves with because they are supposed to mean something, and centuries of conditioning have ingrained classification into our notion of selfhood. Selfhood can be understood to work like the application Google Maps— it uses so much power because it is constantly trying to assess where it (the individual) falls in relation to everything else (its community, work place, social circles). Moreover, like Google maps, the system selfhood attempts to locate itself within is ultimately arbitrary, implemented by forces (governments and institutions) whose goals only occasionally align with that of the user (the individual). Only when this application is turned off will the computer (our mind) be able to carry out other operations swiftly and easily. This metaphor suggests that because all hierarchical systems of organization are based on judgments of value, they are all, in a sense, arbitrary. Patterns of cultural mimesis require us to reconsider this possessive instinct toward signification. As the market becomes more and more saturated with the labeling of each new variation, the differences between them become smaller and smaller, as does the meaning of each distinction, creating an informatic landscape so vast it is hardly more legible than the infinity it seeks to communicate. It will always be impossible to measure natural objects or living systems with exact precision 24 because they are in states of constant transformation, thus their dimensions are dependent on the tool used to measure them the time it takes to do so. This also applies to our identities, languages, and values because they are all natural objects involved in extremely complex living systems. As we enter an era of post-irony, we are coming ever closer to accepting the possibility of an era post-value.
Figure 13. Still from the TV show Buffy the Vampire Slayer.
If the most primal fear is of alienation, can total alienation create a new radical togetherness?
The destruction of familiar taxonomy feels like the destruction of us as a species, but this sentiment can be simply countered by a recognition of ourselves both apart from and as a result of our socio-techno-linguistic affect. This recognition makes obvious the absurdity of asking a nonbinary person what percent woman they are, or an indigenous person to set a numerical price for land their family lives off of, just as you would not ask someone what a text message smells like. It is absurd not because prices or percentages are difficult concepts to understand, but because there is no actionable recourse for that information when detached from the supremacist construction of value. Many ancient and non-western organizations of knowledge have useful and poetic ways of describing this position. Astrology uses the logic of physicality to explain complex social and psychological phenomena in terms of polarity, modality, and element (fig. 14). Though astrology’s specific assignments of meaning are controversial and often misrepresented, its use of mutually applied gravitational pulls to explain relative attraction, alignment, or friction suggests a possible reframing of other complex systems in the same way.
Figure 14. Astrology’s use of physical relationships to represent the immaterial (social and psychological) can be looked to as a model for alternative, non-hierarchical systems of information processing and communication.
And all that was there
will be there still – dido 25
Supremacy is not (and was never) compatible with the changing state of human interaction. Phonetic languages’ use of fixed definitions encourages a binary understanding of good and evil, of us and them. Dependency on this binary is transforming our minds in a way that threatens to structurally eradicate our species by systematically privileging producers and punishing decomposers — resulting in the equivalent of a world of flowers without bees, fruit without fungus. In order to horizontalize the hierarchical impulse of colonization and by extension capitalism, there must first be a degradation of these false dichotomies into an understanding of relationships as complex, interdependent systems containing a set of actions and materials that simultaneously apply forces on each other in multiple ways at once (ie. subject-object, pathogen-host, abuser-victim).
The Heisenberg Uncertainty Principle states that you can either know the exact speed or the position of a particle, but you cannot know both at once. We have already developed many ways of articulating position, but position is only one variable in a multidimensional system suspended in perpetual motion. The rate technology allows us to represent things is accelerating far beyond our ability to produce them and much further still beyond the rate at which we can comprehend them. When was it ever a good idea to speak or act upon notions you don’t understand? We cannot control our bodies and environments to the extent that we can control the forms of representation. Abstraction will never liberate us from the limitations of space, time, and material because we are space, time, and material. Rather than attempting to collapse space and time to force each other to understand our particular semantic coding of position, perhaps we can develop an ontology that is capable of describing both physical matter and its abstractions only in terms of their interactions, a relational language for our already relational knowledge.
Situations that appear to us as contradictory look that way because we have been trying to understand many things in motion as if they were one thing that is still. Parallel evolution provides examples of how we can use our interlocking network of interactions to help each other out, even if our objectives are different on the surface. If we can empathetically understand that difference itself is a description of position and all positions are temporary, we can understand more empirically that there will always be people that need things and people that have things, and the only way to balance that equation is through constant mutual sharing. If we begin to put real effort toward understanding the world in terms of how it came to be, rather than how it appears, we’d find that all relationships are the result of simultaneous truths manifesting from a shared impulse — a fundamental desire to maintain life.
Figure 15.
Notes:
1 Donna Jeanne Haraway, Cyborg Manifesto (Victoria, British Columbia: Camas Books, 2018).
2 Mel Y. Chen, “Introduction: Animating Animacy 1,” in Animacies: Biopolitics, Racial Mattering, and Queer Affect (Durham, NC: Duke University Press, 2012).
3 Wendy Hui Kyong Chun, “On Software, or the Persistence of Visual Knowledge.” (Cambridge, January 1, 2005).
4 Wolpert D.H. (2018) Theories of Knowledge and Theories of Everything. In: Wuppuluri S., Doria F. (eds) The Map and the Territory. The Frontiers Collection. Springer, Cham. https://doi.org/10.1007/978-3-319-72478-2_9
5 Mark P Mattson, “Superior Pattern Processing Is the Essence of the Evolved Human Brain,” Frontiers in neuroscience (Frontiers Media S.A., August 22, 2014), https://www.ncbi.nlm.nih.gov/pmc/articles/ PMC4141622/.
6 Friedrich Wilhelm Nietzsche and Francis Golffing, The Birth of Tragedy and the Genealogy of Morals (New York, NY: Anchor Books, 1990).
7 Derrida, Jacques, “Signature, Event, Context.” First published in English in Glyph 1, Johns Hopkins University Press, 1977, pp. 172-197.
8 Marshall McLuhan, accessed January 12, 2022, www.youtube.com/watch?v=UoCrx0scCkM.
9 Roland Barthes, Rhetoric of the Image, 1977.
10 Trevor Paglen, “Operational Images – Journal #59 ,” e-flux Journal, November 2014, https://www.e-flux.com/journal/59/61130/operational-images/.
11 Patricia MacCormack, “Cosmogenic Acceleration: Futurity and Ethics ,” in The Internet Does Not Exist (Berlin: Sternberg Press, 2015).
12 Gilles Delueze and Félix Guattari, What is Philosophy?, trans. Hugh Tomlinson and Graham Burchell (New York: Columbia University Press, 1994), 169.
13 Michel Foucault, “Chapter 3: Representing I Don Quixote,” in The Order of Things: An Archaeology of the Human Sciences (London: Routledge, 2010), pp. 46-49.
14 Friedrich Georg Wilhelm Hegel et al., The Encyclopaedia Logic, with the zusätze: Part I of the Encyclopaedia of Philosophical Sciences with the zusätze (Indianapolis: Hackett, 1991), 154.
15 Ward, Alie. Dolorology (PAIN) with Dr. Rachel Zoffness. Other. Ologies, 2021. https://www.alieward.com/ologies/dolorology.
16 Giorgio Agamben, State of Exception (Chicago, IL: Univ. of Chicago Press, 2005).
17 “G: Unfit,” Radiolab (WNYC Studios, 2021), https://www.wnycstudios.org/podcasts/radiola b/articles/g-unfit.
18 Hito Steyerl, “A Sea of Data: Apophenia and Pattern (Mis-)Recognition – Journal #72 April 2016 – e-Flux,” e-flux journal , 2016, https://www.e-flux.com/journal/72/60480/a-sea-of-data-apophenia-and-pattern-mis-recognition/.
19 Crawford, Kate, and Trevor Paglen. “The Politics of Images in Machine Learning Training Sets .” Excavating AI , 2019. https://excavating.ai/.
20 Paul Graves Brown and Bruno Latour, “The Berlin Key or How to Do Words with Things,” in Matter, Materiality and Modern Culture (London: Routledge, 2000).
21 Anika Yi, “Contamination and Containment” Elaine Terner Cooper Education Fund Conversations with Contemporary Artists series (April 21–July 5, 2017).
22 (Serpentine Gallery), accessed April 22, 2022, https://www.serpentinegalleries.org/whats-on/pierre-huyghe-uumwelt/.
23 Lauren Gail Berlant, Cruel Optimism (Durham, NC: Duke University Press, 2012).
24 Sophie Weiner, “Why It’s Impossible to Accurately Measure a Coastline,” Popular Mechanics (Popular Mechanics, November 2, 2021), https://www.popularmechanics.com/science/environment/a19068718/why-its-impossible-to-accurately-measure-a-coastline/.
25 Dido. White Flag. CD. Life for Rent. Arista, 2003